Audi launched a renewed version of its Q3. We were challenged to organize everything necessary to invite the specialised press to its test drives.
We had to choose an enclave that would test the car’s star features.
As well as generate a conference in which the presentation of the car was at the level of the quality of the brand.
In addition, the attendee was used to this type of event and considered it a work routine. So we had to surprise and impact emotionally.